PLAN
About This Class
Welcome to the PLAN Class, a foundational business course to ensure you have the strongest possible chance of making your business idea a success.
This class is all about gaining clarity around your business idea, and includes lessons covering your business vision, testing your idea, your niche market, finding your confidence and creating a mission statement for your business. Once you have the PLAN, you can go on to LAUNCH and GROW your business.
You can find each lesson in this class on this page a bit further down (no clicking around and getting lost between different lessons and classes!), which begins with a video from me and includes an optional audio download of the lesson, in case you’d like to re-listen to it again in the car or on the bus. Simply download the mp3 and save the audio file to your phone, tablet or other device to play later.
Each lesson has tasks you need to complete to get the most from the class content. These can be found directly below the video lessons, and can be downloaded and either saved to your computer and filled in digitally, or printed off and filled in (if you’re an old school pen and paper girl like me!).
I’ve also included links to further reading for each lesson, to ensure your learning is well rounded and extended beyond the knowledge I have to share.
Community Support
I choose to surround myself with brilliant women (and men!) who understand that we can all make it, together.
I invite you to join in the community discussion and share your experiences, issues, achievements, advice and encouragement with each other, because business is not a race, it's an adventure, and we all need to have each others' backs to reach the summit.
As part of your membership, you have access to the Members Forum. This area is for asking any questions specific to this class or any of the other classes in the Makers Academy. Please direct any and all questions you have for me via this group, so your fellow students can benefit from the answer also!
We also have an "open to anyone" Makers' Community group, which is a vibrant and supportive environment that I encourage you to join and invite any of your creative friends to join also. This group is for anyone who makes, in any capacity, who is interested in building that creative passion into a profitable business.
I'd love to see you share your results from all the tasks in this class in the Members Forum, to help, encourage and inspire others in their business adventure!
Lesson 1
VISION
CF-business-visualisation – Click to download
Creating a Powerful Vision Board – Bigger Brighter Bolder
Why a Vision Board is a powerful tool for making your dreams real – Empowernet
Creating a Vision Board using Canva – YouTube Tutorial
Creating a Vision Board using Photoshop – YouTube Tutorial
Lesson 2
NICHE
Your Niche audio – Click to download
Are You Repelling or Attracting Your Potential Customers? – Amy P podcast (This is a MUST LISTEN)
How to find your target market – Etsy Seller Handbook
3 Questions to help you find your niche – Build a Little Biz
Free customer avatar worksheet – Digital Marketer
Lesson 3
CONFIDENCE
Lesson 4
MISSION STATEMENT
Mission Statement Audio – Click to download
Crafting a Mission Statement that you’ll remember – Entrepreneur.com
How to write a fluff-free mission statement – Hubspot
Answer 4 questions to get a great mission statement – Forbes.com
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