Brand Strategy
workshop series
VIDEO ONE
Your Vision & Why
Without first knowing what you want your business to look like, it’s almost impossible to know if you’re heading in the right direction or not…
VIDEO TWO
Your Customer
& Product
Without knowing your ideal customers, you’re wasting time, effort and money on reaching out to people who are never going to buy from you…
Many makers start selling their products because they like making them, which is all well and good – as long as those products are helping people in SOME way…
VIDEO THREE
Your Messaging
When your messaging is off, your customers switch off – because they don’t believe you are talking to THEM. Your product is great, but it’s for someone else…
VIDEO FOUR
Your Website
Without a good website, you risk losing sales (and especially repeat sales), and waste the opportunity to build your relationship with your customers…
VIDEO FIVE
Your Plan
You can set all the goals and make all the dream boards in the world, but without an action plan to follow you’ve got a very slim chance of making any of that actually happen…
VIDEO SIX
Your Marketing
Let’s be honest. Marketing is a huge beast. There are lots of different marketing strategies and avenues to pursue, and it can quickly become a big overwhelming pile of stuff to sift through in order to work out what you should be doing…
VIDEO SEVEN
Your Operations
The operations of your business wrap around all the other key areas – it’s the oil in the cogs, making them run smoothly…